%0 Journal Article
%A Joel Bremson
%A Alan K Meier
%A C.-Y Cynthia Lin
%A Joan Ogden
%B Transportation Research Record: Journal of the Transportation Research Board
%D 2013
%G eng
%N 1
%P 61 - 69
%R 10.3141/2385-08
%T New Approach to Modeling Large-Scale Transitions to Alternative Fuels and Vehicles
%U http://journals.sagepub.com/doi/10.3141/2385-08http://journals.sagepub.com/doi/pdf/10.3141/2385-08http://trb.metapress.com/index/AH61863Q21282M27.pdfhttp://journals.sagepub.com/doi/pdf/10.3141/2385-08
%V 2385
%8 01/2013
%! Transportation Research Record
%X <p><span>A large-scale transition to alternative fuels and vehicles is challenging. </span><span>New modeling approaches are necessary to supplement existing mod-</span><span>els, such as MARKAL. One promising approach is simulation gam-</span><span>ing. Simulation gaming has been used extensively in many fields, most </span><span>conspicuously in military applications, to provide insights into the </span><span>dynamics of uncertain processes. A large-scale game to simulate tran-</span><span>sitions to alternative fuels and vehicles was developed to explore the </span><span>potential of this approach. Preliminary results of the game play suggest </span><span>a possible counterintuitive dynamic: high energy prices can discourage </span><span>the wide-scale adoption of alternative fuel vehicles because increased </span><span>fuel costs reduce consumers’ ability to pay for more costly alternative </span><span>vehicle technologies.</span></p>